A product manager is the person who identifies the customer need and the larger business objectives that a product or feature will fulfill, articulates what success looks like for a product, and rallies a team to turn that vision into a reality. After 10 years of studying the craft of product management, I’ve developed a deep understanding of what it means to be a product manager.
The product manager handles all of the white space around a product. Think of the product manager as connective tissue - they work with everyone and tackle everything relative to product development.
What does a product manager do
A product manager identifies the customer need and business objectives that a product will fulfill. They define what success looks like for a product and leads a team to turn that vision into a reality. Product managers bring experience and knowledge to the craft of product management.
The product manager sits at the intersection of business, technology, and user experience. They connect business strategy, design knowledge, and customer needs to develop a relevant, feasible, and valuable product. Product managers are focused on optimizing a product to achieve the business goals and fulfill end-user requirements while maximizing return on investment (ROI).
The product manager handles all of the white space around a product. Think of the product manager as connective tissue - they work with everyone and tackle everything relative to product development.
The role of the product manager is to serve as a multiplier, empowering stakeholders and team members to deliver the highest value. They define the problem to solve and answer the questions: who, why, and when? They drive the product vision and push the team towards the goal line of your vision. Product managers write product specs, meeting notes, test cases, and critical process documents so that everyone’s on the same page.
Product managers collaborate with a cross-functional team to provide a powerful engine of product experimentation, creativity, and improvement. The bottom line - an excellent product manager can keep your customers happy!
HikeCommerce product manager can help you
Maximize ROI by working with a top-talent Product Manager from Hike Commerce. Our experts will ensure your product proposition resonates with your target audience.
Take your product vision and develop a go-to-market plan along with an MVP to test with potential customers and quickly validate product viability.
Mold a high-performance product development team by transforming your current team into a product-centric company.
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HikeCommerce only hires the best talents
Our 5-step Vetting Process:
Screening
Screening
Screening and Interview
Challenge
We seek and select excellent communicators that proactively take ownership of business and product objectives without micromanagement.
Product Manager sub- categories
Learn More About Our Process
Hiring the right talent for your project is as easy as 1-2-3.
HikeCommerce will hand-pick two or three pre-vetted experts we think will work best for your project and team dynamics. Then, we’ll work together to select the talent that best fits.
HikeCommerce will hand-pick two or three pre-vetted experts we think will work best for your project and team dynamics. Then, we’ll work together to select the talent that best fits.
HikeCommerce will hand-pick two or three pre-vetted experts we think will work best for your project and team dynamics. Then, we’ll work together to select the talent that best fits.
The average time for HikeCommerce to match clients with the right graphic designer is 5 days. However, depending on how quickly we can understand your needs and the availability of our resources, we can sometimes fill this role the same day you contact us.
The average time for HikeCommerce to match clients with the right graphic designer is 5 days. However, depending on how quickly we can understand your needs and the availability of our resources, we can sometimes fill this role the same day you contact us.
The average time for HikeCommerce to match clients with the right graphic designer is 5 days. However, depending on how quickly we can understand your needs and the availability of our resources, we can sometimes fill this role the same day you contact us.
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